Your perfect choice!

Bachelor Business Administration

Branch of study Business Administration

Successful managers possess broad business knowledge in various areas: Accounting, Taxation, Controlling, Marketing, Human Resource Management, Logistics, Information Systems. The Bachelor’s programme in Business Administration will qualify you as a versatile all-round talent. You will learn how to guide companies on the road to success. And at the same time we will show you how to get your own start-up into pole position.

There’s no admission procedure, so register for the Bachelor’s degree in Business Administration now and get ready to launch your stellar business career!

Fact Box

Duration: 6 semesters
ECTS credits: 180
Level of qualification: Bachelor’s degree
Degree: Bachelor of Science (BSc)
Prerequisites: General university entrance qualification, knowledge of German B2
Special admission procedure: No
Language of instruction: German, some English
Curriculum (PDF)
Range of courses

Contact

Student Guidance Service
E-mail: studieninfo [at] aau [dot] at

Office of the Programme Director
Website of the Programme Director
E-mail: spl-abw [at] aau [dot] at

Student representatives
E-mail: oeh [dot] abw [at] aau [dot] at

Information from the programme director (in German only)

To achieve economic success you need a sound theoretical foundation based on state-of-the-art scientific know-how. And you need the determination to roll up your sleeves, come up with ideas and translate them into action. With us, you will be supported in both! The Bachelor’s degree in Business Administration will furnish you with the ideal toolbox that will accompany you on your way up the career ladder – in an established company, in your own start-up, or in the public sector.

Here, you will become a qualified all-rounder – with a strong background in the following areas: Do you have the right instincts to market products and services professionally? Do you have the potential to become an HR professional? Are you really awesome at spotting what a company could do in a way that is both new and different? Or are you more of a numbers person who knows which key figures will lead to success? We cover these and all other important fields of business.

Do you feel concerned that your academic knowledge might be of limited practical use and that you would be “educated without regard to the market”? We’ve got good news for you: We combine research and practice. With us, you will learn from internationally recognised researchers and top practitioners from the business world. This ensures that you are familiar with the theoretical fundamentals and can apply them in practice. Get started on developing your personal “Circle of Excellence” while you are still studying and pursue your studies accompanied by ambitious idea generators and energetic movers and shakers.

Curious what the Bachelorstudium in Business Administration: Branch of Study Business Administration is all about?

Term dates & deadlines

Summer semester 2025

General admission period for Bachelor’s degree programmes:
7 January 2025 – 5 February 2025

Term dates & deadlines

Winter semester 2025/26

General admission period for Bachelor’s degree programmes:
7 July 2025 – 5 September 2025

Why study Business Administration at the University of Klagenfurt?

Our student Michael has the answer to your question!

You are special. So are we.

This is what makes the degree programme so special

Practical AND theoretical: Professionals in business administration don’t simply do stuff, but rather: they know exactly what to do. And they know that whatever they do leads to success. With the knowledge you learn here in Klagenfurt you will be state of the art, and can put what you have learned straight into practice. To give you a taste of the genuine business atmosphere while you are still studying, you can complete an internship – the hours will be credited as part of your studies!
International setting: More young international people study at Klagenfurt University than at other universities. Spanish, Russian, English, Chinese – we offer a wide range of language classes to help you prepare for your career, wherever you choose to live and work.
We will accompany you on your journey. Are you nervous about disappearing among the masses of students at a large university? That won’t happen to you here in Klagenfurt. For us you are not just one among many, you are special, even in our so-called “large-scale” degree programmes. We want to know who you are, what moves you and what you want to achieve. That’s why we offer very good supervision arrangements, small seminars and compact working groups.

Luftbildaufnahme der Universität Klagenfurt

How we are seen

We excel in rankings!
The University of Klagenfurt is one of the top 2 % universities worldwide.
(Times Higher Education World University Rankings)
We are distinguished by our students!
The University of Klagenfurt is the only university in the world to win a Global Student Satisfaction Award twice in a row
(Studyportals – the Global Study Choice Platform)

Our study programmes come highly recommended!
The University of Klagenfurt is recommended by 97 % of its students.
(studycheck.de)
Top quality is our standard!
The University of Klagenfurt places high value on comprehensive quality standards. Our quality management is EVALAG-certified,
we maintain the highest environmental standards (EMAS certification) and are a family-friendly university.
(State quality label “hochschuleundfamilie”)

Focused studies. Our core topics

Accounting: The performance of a company is expressed in figures. We introduce you to bookkeeping and financial accounting.
Business Information Systems: In the era of digitalisation, the technical arms race has long since begun. Nowadays, a company’s success is largely determined on the basis of the best information systems. As a digital native you already have many advantages: We will teach you about the essential IT tools.
Taxation: Companies want to operate in a “tax-friendly” way. Here in Klagenfurt you will learn the most important basics of business tax theory and tax law. For those who would like to work as a tax consultant at a later date, this degree programme offers those important first training steps.
Controlling and Strategic Corporate Management: Just how well a company performs can be measured by a wealth of data. Controllers keep an eye on the key metrics and are therefore able to inform the decisions of corporate management.
Corporate Finance: How can companies optimise their capital structure? What dividend policy should be pursued? How are decisions on investments made and how is the value of a company determined? In this area, you will receive answers to these questions and many more besides.
Innovation Management and Entrepreneurship: Admittedly, there are those who get together with friends to tinker on a new product in their garage, make a pitch for a million-dollar investment and then triumph on the world market. To bring innovations to market, you also need luck. We will provide you with the knowledge you need to ensure your entrepreneurial fortune is lasting. In addition, we will show you how growing or established companies can embark on something new by innovating their business models or using new technologies and processes.
Marketing and International Management: Products and services have to be marketed in order to ultimately find consumers – regionally as well as globally. We introduce you to market-oriented business management.
Non-profit Management: Non-profit organisations should also be run profitably – to maximise environmental, human rights or educational benefits. We can show you what to pay particular attention to when dealing with NPOs.
Human Resources, Management and Organisation: While flat hierarchies dominate in one company and people tend to be on familiar terms, at another, strict processes might help to ensure clear structures. Very often a company’s approach to its staff and the way it defines itself as an organisation is critical to its success. We can show you what human resources management is really all about.
Production Management and Logistics: How do you deliver emergency supplies to disaster areas? What are the global networks that shape the production of goods? We take a closer look behind the global supply chains.
Public Management: It’s not only private companies that need to be well managed, the public sector needs good managers too.
Economics: In any given society, goods and factors of production are produced and distributed, but we, as human beings, also act “economically”, i.e. we generate benefits for the individual or for a community.
Law: We will teach you the fundamentals of law that you will later use in your professional work in the business sphere.
Sociology: The individual is not alone in the world. Neither can the economy be detached from society. Gain a deeper insight into our social behaviour.

Your skills are our mission. This is what we can teach you

We help you to acquire scientific skills, and you can use them to good effect. Business decisions often have far-reaching consequences: They determine the economic success of companies and public institutions – and ultimately affect people’s jobs. Those who make knowledge-based decisions have a clear advantage!

Everything you need for the practical setting. Around 40 percent of our lecturers are highly successful in the professional field. We make sure that you can apply the knowledge you have gained in practice.
Triumph with soft skills. The world of work needs team players who can work creatively and purposefully, regardless of subjects and cultures. In our seminars you will learn how to boost inspiration and efficiency in group work. Here you will learn to become a moderator and manager of projects.
Reaching for the sky after graduation. Many of our graduates enter professional life straight after their Bachelor’s degree. However, others are eager for more. At the University of Klagenfurt, we are able to offer you Master’s degree programmes, which are specially tailored to you!

Have we got what you need?

We will guide you through the first steps of your degree! Via phone or e-mail, or face-to-face over a coffee.

Let’s talk: get in touch now!

Best prospects. Your professional opportunities

After completing your Bachelor’s degree in Business Administration, you can work in a wide range of professional fields, including the following areas:

Versatile all-round talent with enhanced decision-making skills: The Bachelor’s degree in Business Administration qualifies you to take on roles as a responsible, reflective and critical decision-maker and facilitator in the sphere of business.
Create your own start-up: The degree programme equips you with all the tools you need to start your own business. Be your own boss and turn your business idea into reality!
Innovation Management: Companies need innovations in order to remain competitive. As an innovation expert, you will develop new business models, launch new products on the market or establish new processes within the company.
Finance: How much is a company worth? Which key figures are interesting for investors? How do you put together a portfolio? Here, you will gain an understanding of the tools that will allow you to easily answer such questions in your professional life and apply the respective instruments in a beneficial way!
Accounting: The economic situation of a company must be presented in the annual financial statements and other reports according to specific rules. In the field of accounting, you will learn the language that enables you to understand and depict operational relationships in this particular form – an indispensable skill as a business economist.
Taxation: Tax issues play an important role in business practice. Our business taxation studies will give you an overview of Austrian corporate taxation and prepare you for a career in tax consultancy or in a company’s tax and accounting department.
Human Resources Development: As an HR manager, you know how to design efficient processes for recruiting, selecting and developing staff. Your expertise will enable you to support companies and other organisations in optimising their organisational structures and processes. In this key role, you will make a significant contribution to shaping a dynamic working environment in which continuous training, precise personnel decisions and efficient organisational structures are essential.
Marketing/Advertising: Are you interested in market-orientated company management, (digital) marketing and advertising? As a marketing manager, you are responsible for your company’s entire marketing planning and corporate communications. We will provide you with the necessary expertise.
Production and Logistics: What is produced and where? And how does it get from A to B – and ultimately to the customer? If you can keep a cool head and take well-founded decisions in the midst of the ever more complex global network, you too will join the corporate ranks of the high-flyers.
Public Business Administration: In the public sector, you can use your knowledge of public management to increase the efficiency and effectiveness of the provision of public services and thus contribute to the common good – whether in public administration, public companies or the healthcare sector.
Nonprofit Management: Use your knowledge to get involved in the third sector! You can make a significant contribution to one of the many organisations that focus on social good rather than maximising profits.
Controlling and Strategic Management: Companies rely heavily on people who know how and with which appropriate instruments a company can be managed purposefully and effectively. On the one hand, this relates to the short-term ” figures”, but also to the company’s longer-term strategy. As a graduate in business administration, you are ideally prepared.

Stories & news about the degree programme

You’ll soon discover this: There are many interesting facts, stories and news updates regarding this degree programme.

Invitation to the ÖH Info Days on 29 and 30 January 2025

ÖH Uni Klagenfurt

Get tips on studying at the ÖH Info Days!

Sunshine/Adobestock

Greater efficiency along the ‘middle mile’ in logistics as a result of collaboration between companies

Eine Studierendengruppe geht durch den Verbindungsgang vom Südtrakt in Richtung Zentralgebäude der Universität Klagenfurt.

aau/Daniel Waschnig

Get started! Useful tips for your start at university

Looking for guidance and advice?

Are you interested in the Bachelor’s degree programme in Business Administration and in need of some personal advice with no strings attached?
Our student guidance service will be happy to advise you by phone, e-mail or chat!

Student guidance service

Programme structure

In Klagenfurt you can study at your own pace. To help you follow your path with confidence, we keep it clear of (bureaucratic) stumbling blocks and barriers. If you wish to reach your goal quickly and efficiently, we will always be there to support you. Our recommended course of study will guide you through the semesters. You work your way through the curriculum – making the most of opportunities to broaden your horizons and without wasting time. If you would like to know which courses await you before you start, take a look at the wide range of seminars and lectures.

Main areas

Programme structure: a tabular overview

Structure and outline of the degree programme: a tabular overview
Subject	Designation	ECTS credits
Required subjects (Pflichtfächer)	Introductory orientation period (STEOP)	10
	General Business Administration	36
	Accounting	16
	Economics	16
	Fundamentals of Law	8
	Methods in the Social and Economic Sciences	16
	Sociology	8
	Introduction to Gender Studies	1
	Business English	4
Elective Subject I (Gebundenes Wahlfach I)	Choice of three subjects as specialisation (12 ECTS credits each) Accounting Business Information Systems Corporate Taxation Controlling and Strategic Corporate Management Corporate Finance Innovation Management and Entrepreneurship Marketing and International Management Nonprofit Management Human Resources, Leadership and Organisation Production Management and Logistics Public Management Economics	36
Elective Subject II (Gebundenes Wahlfach II)	Choice of one subject as specialisation Feminist Science/Gender Studies Social Competence & Organisational Learning Sociology Tax Law Commercial Law Subject from the Elective Subject I bundle	12
Options (Freie Wahlfächer)		9
Bachelor’s thesis including an exclusive tutorial		6+2
*Total ECTS credits*		180

Introductory and orientation period (STEOP)

The introductory and orientation period (STEOP) grants students an overview of the key elements of the degree programme and of the course of studies ahead. Thus, it provides a factual basis for your personal evaluation of the choice of degree programme.

As students must successfully complete the introductory and orientation period in order to continue their studies, it is recommended that this stage should be scheduled during the first semester. The introductory and orientation period comprises the courses “Introduction to Business Administration”, “Economics 1: Introduction to Economics”, and “Basic Principles of Public and Private Law”. Prior to completing the STEOP, additional courses worth up to 22 ECTS credits may be taken.

Recommended course of study

1st semester | 2nd semester

The recommended course of study shows you an exemplary list of the courses you should attend in the first two semesters in order to create a good knowledge base and take the necessary examinations if you want to complete your studies within the minimum period of study. Certain courses are only offered once per academic year, but examinations can be taken on specific dates throughout the year. Some courses are offered in parallel at different time slots during the week so that there are enough places for all students – decide on a course here and register for it.

Currently offered courses

1st semester (Starting in the winter semester)

Recommended course of study: a tabular overview
DESIGNATION	SUBJECT	ECTS CREDITS	COURSE TITLE	TYPE OF COURSE
STEOP (Introductory and orientation period)	Required subject 1.1	4	ABWL I: Einführung in die Allgemeine Betriebswirtschaftslehre	VO
	Required subject 3.1	2	Volkswirtschaftslehre I: Einführung in die VWL	VO
	Required subject 4.1	4	Grundbegriffe des öffentlichen Rechts und des Privatrechts	VO
General Business Administration	Required subject 1.3	4	ABWL III: Entrepreneurship und Innovation	VO, VI*
	Required subject 1.5	4	ABWL V: Public & Nonprofit Management	VO, VI*
	Required subject 1.7	4	ABWL VII: Einführung in die Produktion, Logistik und Beschaffung	VO, VI*
Accounting	Required subject 2.1	2	Externes Rechnungswesen I	VO, VI*
Accounting	Required subject 2.3	2	Internes Rechnungswesen I	VI*
Business English	Required subject 8.1	2	Business English I**	KS*
Business English	Required subject 8.2	2	Business English II**	KS*
Total		30

* Compulsory attendance
** Parallel courses are offered

2nd semester

Recommended course of study: a tabular overview
DESIGNATION	SUBJECT	ECTS CREDITS	COURSE TITLE	TYPE OF COURSE
General Business Administration	Required subject 1.2	4	ABWL II: Personal und Organisation	VO, VI*
General Business Administration	Required subject 1.6	4	ABWL VI: Marketing Grundlagen	VO, VI*
Accounting	Required subject 2.4	4	Internes Rechnungswesen II**	KS*
Accounting	Required subject 2.5	4	Financial Accounting	VO
Economics	Required subject 3.2	6	Volkswirtschaftslehre II: Mikroökonomik**	VC
Law	Required subject 4.2	4	Öffentliches Wirtschaftsrecht	VO, VI*
Methods in Social and Economic Sciences	Required subject 5.1	4	Methoden I: Mathematik	VO, VI*
Methods in Social and Economic Sciences	Required subject 5.1	2	Methoden I: Mathematik**	KS*
Total		32

* Compulsory attendance
** Parallel courses are offered

Studying abroad

The Bachelor’s degree in Business Administration prepares you for a career in the international business arena. We will teach you the necessary knowledge of English as a business language. No matter whether you want to work in the management of an Austrian company, or whether you are drawn to Amsterdam, New York or Bangkok: This degree programme will give you the best possible preparation. If you want to give your career an even stronger international focus you can spend a semester abroad developing your professional skills and improving your language and intercultural competences at the same time. The world is yours to explore – and you can get started while you are still studying. For more information on international mobility during your degree programme, please refer to Section 7 of the curriculum.

This degree programme does not include a compulsory period abroad. However, we strongly encourage all students to complete part of their degree programme as a semester abroad at one of the University of Klagenfurt’s more than 250 partner universities worldwide. You need not worry about your finances – we offer plenty of scholarships. You will find everything you need to know about studying abroad on our Study Abroad page.

Internship

You can substitute open electives worth a total of 6 ECTS credits with relevant practical work experience. This must be assigned to the selected subject cluster (guided elective subject I). The internship must be completed within a span of 8 weeks (with a minimum of 20 hours per week). A written work experience report is a prerequisite for the successful completion of the internship. Please refer to section 15 of the curriculum for more information.

Learning goals

Learning goals of the Bachelor’s degree programme: a tabular overview
Graduates will be/have:	Graduates will be able to:
business knowledge	… explain the basic principles of business.
an interdisciplinary mindset	… describe interdisciplinary relationships (e.g. business-economics, business-technology, business-law, business-sociology, etc.).
skilled at solving business problems	… identify a business problem and select appropriate solutions/methods.
Business English skills	… demonstrate the Business English skills required in today’s global economy.
academic literacy	… research business problems by drawing on their academic skills.

Curriculum

Range of courses

Limits are old news. What else can we offer you?

There are no limits to your personal development. Enjoy the freedom that only a university degree can offer you and expand your horizons beyond your academic studies. You can pick and choose which competences will set you apart in the world of work in the future. We have lots to offer, for instance:

We are living in the age of digital transformation: The extension programme “Digital Skills” will equip you with the perfect amount of computer science knowledge needed for your professional career.
Are you interested in collaborating in groups, teams and organisations to achieve the best possible results? In the extension programme “Social Competence and Organizational Learning SCOL“ we will show you how project and conflict management, mediation processes and moderation techniques can succeed.
Do you want to learn a new language and prepare for an international career? You can learn Russian, Spanish or Chinese (and many other languages besides) at the University of Klagenfurt.

Continue to browse through this overview of all the elective subjects.

Specialist courses & optional subjects

Extension programmes

Would you like some guidance to help you plan your studies?

Admission

Admission to the degree programme must take place before the end of the general admission period (winter semester: 5 September | summer semester: 5 February).
A late admission until 31 October (winter semester) or 31 March (summer semester) can only be granted in exceptional circumstances.

Admission with an Austrian school leaving certificate or an entrance qualification from Germany

Admission without an Austrian school leaving certificate or an entrance qualification from Germany

Prerequisites

You do not have to go through a special admission procedure to start the Bachelor‘s degree in “Business Administration” in Klagenfurt. Simply enrol and get stuck in!

You only have to meet the following conditions, which also apply to all other programmes:

General university entrance qualification (e.g. Matura)
German language skills at level B2 (CEFR)

Prospective students who apply for admission to a German-language degree programme and whose first language is not German must provide evidence of German language proficiency no lower than level A2 of the Common European Framework of Reference for Languages (CEFR) at the time of application.

German courses and exams are offered as part of the VAAU preparatory course by the Language Center German in Austria.

The first steps are always … accompanied!

We won’t abandon you, especially at the start of your studies!

Here in Klagenfurt, you will get to know your fellow students during the Welcome Days – and you will make new friends in the very first week; friends you will share memorable experiences with in the years to come.
You will never be a mere (matriculation) number here: Our courses have a limited number of participants and so our lecturers will soon get to know you. We encourage and challenge you, in every way you need!
Your degree starts with the so-called “Introductory phase (STEOP)”. No matter which school you attended or which qualifications you bring with you to the university: We will get you to the level you need in order to study successfully in the semesters ahead. In addition, the technology preparation courses will help you to rapidly progress on the road to success in your studies!

Ready to get started and keen to find out more about enrolling for a degree programme?

Get in touch with us now!

Continuing your studies

Once you have completed the Bachelor’s degree in Business Administration you can continue straight on to one of the following degree programmes. The choice is yours:

Business Administration

Master’s degree programme

Degree programme

Business and Law

Master’s degree programme

Degree programme

International Management (in English)

Master’s degree programme

Degree programme

Management, Economics, and Data Science (in English)

Master’s degree programme

Degree programme

Media and Convergence Management (in English)

Master’s degree programme

Degree programme

Looking for guidance and advice?

Student guidance service

FAQ. Frequently asked questions

Is the degree programme in Business Administration the right one for me?

If you are interested in understanding the essence of entrepreneurial thinking and acting, why companies are successful and if you wish to gain a general idea of business management decisions in companies, then this degree programme is perfect for you. Ideally, you should have an interest in the economic developments around the world and a desire to help shape them at some point.

I completed commercial college (HAK) at secondary level: Can I get academic credit for subjects I took at school?

You can get credit for examinations taken in one of the extension subjects (which are not compulsory for the school leaving certificate).

Is it necessary to be good at mathematics in order to study business and economics?

When starting your studies, what is most important is your interest in and curiosity about the chosen field of study and subject. No previous knowledge is expected. We offer tutorials to accompany and support the compulsory courses in “Mathematics for Business and Economics”.

What job prospects do I have once I graduate?

This degree programme qualifies you to launch your career in many different corporate divisions or to become self-employed. Graduates who have completed this programme are particularly sought after in the areas of strategic corporate management, controlling, tax consultancy and auditing, internal auditing, human resources development, marketing and management consultancy.

How do I start my academic studies at the University of Klagenfurt?

Our check list will help you to get started. We have compiled everything you need to know here – from registering online right up to enrolling for a degree programme.