The MIM Department at the annual conference of the research group Konsum & Verhalten in Lüneburg

Last week, the annual conference of the research group Konsum & Verhalten took place at Leuphana Universität Lüneburg. As every year, the MIM Department’s attendance was numerous – this year Ralf Terlutter, Sonja Bidmon, Svenja Diegelmann and Anita Paggitz attended. At this conference, current research findings from the area of consumer behaviour are presented and discussed and the relations to the German-speaking research community are strengthened and extended. As always, the K&V conference was a highlight in the conference calendar of our staff. Many thanks to the organizers!